b) Critically evaluate and justify the perspective of the user and the unique value proposition aimed at them in the development of the enterprise.
You will be required to watch the video and prepare a business style report. You must ensure that you incorporate the theories, which you learn in Module 1 and Module 2 to support your discussion. Specifically some of the questions you should be considering are:
1. How does the case specifically demonstrate an entrepreneurial mindset?
2. How does the case adopt theories of creativity to solve the specific problem?
3. How does the case show an innovative approach to meeting a customer need?
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